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INSIDER RESORTDEVELOPER.COM vacation industry review
JANUARY – MARCH 2016
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N E W A T I N T E R V A L
Interval International has introduced several enhancements to its Interval
app in order to create even more dynamic and
robust presentations, with access to more technology and content.
Upgrades include:
More Web-based content, such as YouTube, which can be easily
incorporated and showcased along with resort and developer information
Reveal, an enhancement to the Vacation Calculator that graphically
displays the cost of timeshare versus hotels in a more interactive fashion
STK Powers up, Customizes Even Further
Interval Introduces New Elite Resort Tier
D E V E L O P E R ’ S P I C K
Mussulo Resort by Mantra
On Brazil’s northeastern coast in the state of Paraíba,
Mussulo Resort is one of the first all-inclusive resorts in the
region, significant because more than two-thirds of
Interval’s Brazilian members surveyed have an interest in
staying in an all-inclusive resort. The property includes
102 one- and two-bedroom bungalows furnished with
items handcrafted in Brazil and Angola in northeast Africa,
home to one of Mantra Group’s founders.
Annotate, allowing sales professionals to emphasize
key sections of their presentations by drawing and writing
directly onto their iPad screen
“Today’s digital-savvy buyer expects a customized and
relevant sales experience,” says Bryan Ten Broek, Interval’s
senior vice president of resort sales and marketing. “Whether
speaking to a first-time buyer or upgrading an owner, STK can
help developers tailor their presentations with easy access to
A Quality Rating System (QRS) resort inspection conducted by LRA
by Deloitte, a leader in the field of customer experience measurement
Elite Qualifying Criteria (EQC) points, based on multiple combined
factors from resort location to sheet thread count
A high Consumer Satisfaction Index (CSI) score
Positive consumer reviews on external travel and leisure sites
As more luxurious and lavish resorts enter the market and push the bar
higher than ever, the definition of “quality” continues to evolve. Known
for decades as The Quality Vacation Exchange Network®, Interval
International has always sought to affiliate resorts that offer exceptional
vacations. And now, the exchange company has launched a top
recognition tier — Elite — which joins the Premier and Select tiers.
Interval International Elite Resorts are the very best of Interval’s network,
providing an extraordinary vacation experience, exceptional service,
and luxurious features and appointments.
Currently, 125 affiliated resorts are recognized as Elite and are iden-
tified in the online by a lotus, a longstanding symbol of
purity and perfection.
Elite status is awarded based upon a combination of qualitative and
quantitative scoring elements including:
The new tier designation launched online December 1, 2015, and a
description of the Elite tier is included on the Resort Recognition program
page in the new Travel Planner. An announcement is also scheduled for
the Spring 2016 edition of For additional clarification, an
explanation will be included in the FAQs on Community.
“Interval International has been recognized as The Quality Vacation
Exchange Network since its earliest days,” says David Gilbert, Interval’s
president. “And as we reach our 40th year in the business, the creation of
the Elite recognition tier is a further reflection of our commitment to the
remarkable vacations our members can experience through their shared
ownership and exchange benefit.”