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Vista Encantada Spa Resort & Residences
AN INTERVAL INTERNATIONAL ELITE RESORT
SM
Developer:
Mexico Grand Hotels
Location:
Cabo San Lucas, Baja California Sur, Mexico
Product:
Right-to-use, floating week
Units:
36 suites: four one-bedrooms, 21 two-bedrooms,
six three-bedrooms, and five four-bedrooms
Website:
vistaencantadaresort.comFAST FACTS
meets the Sea of Cortez at the bottom of Mexico’s Baja California Sur.
Visitors flock to the area for an abundance of water activities such
as whale-watching, deep-sea fishing, diving, snorkeling, sunset cruis-
ing, and boating. Ashore are plenty of options to fill a vacation sched-
ule, including world-class golf, ATV adventures, zip lining, parasailing,
shopping, nightlife, gourmet dining, and more.
Attention to Detail
The suites themselves offer modern comforts and traditional charm.
Each two-, three-, and four-bedroom unit features a large living area,
a hot tub in the bathroom, and a private balcony with plunge pool and
grilling area.
The decor, though clean and contemporary, showcases design ele-
ments found in the classic haciendas of the past, including handmade
wooden furniture, Mexican tile work, paintings, artwork, and colorful
textiles.
“With my sister at the helm for resort design, we are in a constant
evolution,” Macias says. “The way that we bring together Mexican art
and architecture is unmatched in Los Cabos.”
Room amenities are also notable, including a mini-bar that is
restocked daily, 24-hour room service, and exclusive butler service.
There’s a full kitchen, and a private chef is available for a fee. Smart
phones with a screen that allow for video calls, large-screen TVs that
offer internet access, digital alarm clocks with iPhone connection, and
an electronic proximity door-lock are some of the technological pluses
in the units.
Beyond the Suites
The high-end experience continues at the Milagros World-Class Holistic
Spa. Here, the treatments have a distinct Mexican sensibility. Specialty
face, body, hand, and hair treatments use local herbs and plants to soothe
and revitalize.
Also available to Vista Encantada members and guests is an exclu-
sive resort offering: a special meditation area and hut for Temazcal ther-
apy, an early Mexican practice using steam and bringing in the cleansing
elements of earth, fire, wind, and water.
Outdoor facilities feature a beach volleyball lot, tennis and basket-
ball courts, a kids’ club, and a swimming pool with a full schedule of
daytime and nighttime activities. Exclusive to Vista Encantada members
and guests is a rooftop pool.
Horseback riding, bicycles and a resort bicycle trail, and a full fit-
ness center and gym are also available. Convenient on-property services
include a mini-market, pharmacy, and business center.
Airport transportation to the resort and shuttle service to downtown
Cabo San Lucas are also guest privileges. Tee times are made for any
of the surrounding world-class golf courses in Los Cabos.
Members and guests have the option to purchase the Dine Out With
Privileges all-inclusive supplement and enjoy the resort’s gourmet restau-
rants, all with top-shelf liquors. The program also includes a selection
of local restaurants in the Cabo San Lucas Marina Golden Zone.
Standout on-property restaurant choices include: the exclusive
Atico Rooftop Pool Bar (available only to Vista Encantada members
and guests), Fresco Juice Bar, Lola Mia Deli, Los Riscos Mesquite
Grill, La Trajinera Restaurant, El Eden Tequila and Taco Bar, Las Marias
Restaurant, and Barolo Cucina Italiana. And Mestizo Del Mar, the signa-
ture restaurant at Vista Encantada, serves up three meals a day and
breathtaking panoramic views of the Sea of Cortez.
Listening to Members
Listening to owners is key to success. Eighty percent of sales for Vista
Encantada comes from existing members, according to Macias, and 20
percent from guests and members of Interval International. The majority
of owners come from California, Oregon, Arizona, and Texas in the U.S.,
range from 45 to 50 years of age and up, and are well-traveled.
“It’s important to know the market tendencies and your members’
needs. We ask them what they want, what they need, and what they
expect,” says Macias. “Their input is so crucial to our success.”
Resort staff make an effort to draw out members to share their expe-
riences and opinions during their stay. They review comment cards and
follow up with members once they’ve concluded their vacations.
Vista Encantada utilizes on-site, OPC, mini vacations, digital and
print advertising, online, social media, and referrals as their most widely
used tools for marketing, loyalty, and reach. “And Interval International
has helped us incredibly to maintain an 80 percent occupancy and to
be able to grow,” Macias adds.
Marcos Agostini, Interval’s executive vice president of global sales
and business development, is also pleased with the high quality of Vista
Encantada and what it brings to the Interval International portfolio. “Our
members now have another excellent choice to exchange into one of
the newest and most luxurious experiences in Los Cabos,” says Agostini.
An Eye on Growth
Having a desirable product and a committed partner are only part of
the success equation for Macias. He says the company also needs to
be focused on further growth.
“We have to constantly take steps to grow and do better,” he says.
“We consider Vista Encantada our members’ home. Our goal is to con-
sistently deliver a great product with great service and a great experi-
ence. Doing things well means always pushing yourself to do better. That
means we have to keep improving and keep striving to offer something
different.”
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