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JANUARY – MARCH 2018 VACATION INDUSTRY REVIEW
LIFESTYLE
BY JOYCE HADLEY COPELAND
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WOOING
COUPLES
ON VACATION
Timeshare resorts reshaped the family vaca-
tion with spacious units, on-site water parks,
and kids’ clubs. But couples — from newly-
weds to empty nesters who travel to keep
the spark alive in their relationship — are just
as serious about their just-the-two-of-us
escapes, which often look very different from
the typical family vacation.
A significant percentage of vacation own-
ers live in two-person households. In fact,
two-thirds of Interval International’s U.S.
members do. And savvy timeshare resorts are
courting them with adults-only pools, romantic
dining options, and couples’ spa treatments.
Weddings and vow renewals are as popular as
ever, but couples are also won over by active
adventures, couples-friendly events, fresh cul-
tural experiences, and opportunities to honor
their mutual commitment to wellness.
Beyond the Spa
“Certainly, our signature Spa Helani, a
Heavenly Spa by WestinTM is the number-one
couples’ amenity,” says Angela Nolan, vice pres-
ident of resort operations in Hawaii for VistanaTM
Signature Experiences. Couples can enhance
their stay at The Westin Ka‘anapali Ocean
Resort Villas or The Westin Nanea Ocean Villas
on Maui’s stunning North Shore with a diverse
menu of spa services, including a couples’
package, which features Hawaiian-style mas-
sages using fluid movements and indigenous
coconut oil.
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