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In 2014, David Siegel, president and CEO of Westgate

Resorts, grabbed headlines when he climbed onto a

crane to be lifted to a 279-foot (85 meters) marquee to

replace the L in the sign of what had been the Las

Vegas Hotel (previously the Las Vegas Hilton) with the

Westgate W. Arguably the largest conversion of a hotel

to a timeshare resort, the project is just one of many

such efforts underway. “Hotel conversions have a lot of

potential benefits for timeshare developers,” says Jay

Wilson, vice president of resort sales and service for

Interval International. “They can be a great way to get

product to market quickly while cutting the costs of

land, permitting, architectural plans, and engineering.”

TRENDS

RESORTDEVELOPER.COM

vacation industry review

APRIL – JUNE 2016

12

Your Next Timeshare Resort

Could Be a Hotel

By Judy Kenninger

REASONS TO

CONVERT

At Westgate Las Vegas Resort &

Casino, existing hotel units were

converted into timeshare suites

within a year of purchase in 2014.

5